• social venture

    On creating a better world for human beings: The secret behind social ventures

    What is the ultimate mission of your business? You may argue that to maximize revenue is the optimal goal for any venture. It is partially true since a business has to generate income to make success. However, there are other kinds of goals that some choose to pursue, to achieve the humane target.  Social entrepreneurship is the term used to describe the positive change that a venture desires to spread among the community, especially globalized ones. They would consider how to operate the business that can the world today and tomorrow a better place to live in. Sustainability and international development on a global scale are two major concerns.  What…

  • planning for black friday

    Black Friday is coming: How to make a profitable plan for this special shopping day?

    Since the born of Cyber Black Monday, the market is more open for small-sized businesses, and newbie Shopify owners are no exception. However, the competition is increasingly fierce years after years. Every potential buyer is packed with ad emails on this week-long holiday, so standing out during this crazy discount day is a challenging game. You have to earn yourself a unique, original way to promote your products to allure customers to your brand and avoid being eliminated by competitors. Looking closely enough, you already know that this 4-day discounting holiday has upgraded to a longer schedule for Christmas. Therefore, you should have a strategic plan or promotion way to…

  • business idea

    How to find product ideas that sell hard: 5 vital places to look at

    Coming up with a suitable product idea for your business is no easy game. Though a brilliant idea can be born out of sheer unexpectation, it is better to actively look for it. Thanks to the growth of the internet, there have been numerous resources available to consider and get inspiration. Keep in mind that an unconventional idea is not limited to these places. An open-minded brain and observation mind will help you come up with new ideas regularly. No matter which specific site you are digging, making a clear list by answering one pivotal question can facilitate the whole process. Which types of products and industries are you passionate…